Nagetive Publicity Companies Assume Different Strategies to Deal with Crisis Management.

Case 5

 

The current Public Relations focus more on marketing and branding. Unlike the original model, which aims to promote a positive image of the organization only. The concept of creating a new tool called. The public relations and marketing. It refers to the process of planning. Operations. And evaluation. By providing information through the presentation of reliable data about the product and the organization. To ensure customer satisfaction and want to buy the product.

 

 

 

Therefore, proactive public relations. The analysis of the news. and prepared to treat the whole .and fixing incorrect data or negative news including forward in a proactive manner.

So, Management negative news. To recognize the negative coverage of the event on time and not leave them until the damage. Because of mass media relations. Information media (Media Profile) and the implementation of media relations for the organization with an extensive network. Effective Benefit and public relations.

 

Therefore, whether it is good or bad for companies. We should think pre-planning to solve the problem for the benefit of our company. Because of it will affect the market, the effect on the company and public relations experience as a public relations professional will benefit the company because the company is bad when this happens if this will help me find a company to have a problem.

 

 

Finally, all companies have to plan or strategy to manage the market carefully to cope with problems and can handle vertices because of present in the market because the competition is high and the company should have a professional by his or acute problem solving.